By JESS DaMASSA, WTF Health

Well Health has gained traction as a white-label patient communications platform that allows more than 400 healthcare providers to text patients through the hospital’s EMR. In the “Is it a function or a company?” debate that often surrounds digital front door startups, I asked CEO Guillaume de Zwicker why Well Health decided to go out as infrastructure rather than owning patients relationship itself. How does he see this strategy as helping long-term growth?

One of the most well-funded startups I’ve never heard of (they quietly raised $97M from Dragoneer, Lead Edge Capital, Twilio Ventures, etc.) We got a deep dive into the details behind the business model, the technology behind their Patient Communication Platforms, and Why I Haven’t Heard of These Big Fundraisers.