South Korean technology giant Samsung released a new smart TV product line with an integrated NFT platform. According to Monday’s announcement, Samsung’s Smart TVs such as Micro LED, Neo QLED and The Frame launched in 2022 will be equipped with NFT platform applications that can be used to “discover, buy and trade digital art.”

“As the demand for NFTs continues to increase, the need to solve today’s decentralized viewing and buying environment has never been stronger,” the company famous.

In 2022, the company’s goal is to launch the first smart TV NFT browser and market aggregator. The upcoming platform will enable viewers to browse and trade NFTs without leaving the sofa. Although it is not clear which NFT platforms or markets will be included in the aggregation, Samsung promises that its smart TVs will not tamper with the image quality and retain the preset values ??of the creators of the NFT.

In addition to integrating NFTs in its products, this Korean multinational conglomerate has been actively Invest in NFT and Metaverse Projects are carried out through Samsung Next, its venture capital arm.Last Wednesday, the company participated in a round of investment Metaverse Game Platform.

In addition to Samsung, other major companies have also boarded the NFT train. As early as July 2021, Coca-Cola gets involved in NFT For charitable purposes. A month later, Visa purchased CryptoPunk NFT 150,000 USD.

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At the same time, last year’s digital art collections and digital collectibles NFT sales dominated, including 91% of total NFT salesWith the increase in sales, more and more NFTs and Metaverse-based companies are raising large amounts of funds to fund their projects.Blockchain game companies also raised Over one billion investment last year.