For centuries, marijuana prohibition did not exist. Thankfully, things are moving in that direction, albeit slowly. In addition to dozens of countries with medical marijuana laws, three more countries have now legalized marijuana for adult use.

Malta has become the latest country to do so as lawmakers passed an adult-use measure in recent weeks. Malta It was the first country in Europe to legalize it.

Uruguay was the first country on earth to legalize in 2013, and Canada followed suit in 2018. All three countries allow social marijuana use in some form.

Will social marijuana use become the norm?

When people think about legalizing marijuana, they usually think about owning, growing, and selling marijuana. While these are certainly components of full legalization, there are other aspects as well.

Social marijuana use is one of these aspects. Social marijuana use essentially refers to the use of marijuana on premises or premises. event.

It can be an actual part of the business model, such as in a cannabis social lobby that people pay to enter, or it can simply be allowed to happen on a property, such as a cannabis smoking area outside a restaurant.

It can be difficult to describe a “one-size-fits-all” approach to what social use is, because social marijuana use can take many forms.

If people can legally buy marijuana, they need to be able to consume it legally somewhere, which can be difficult in hotels and rental properties. Public consumption in public remains taboo everywhere.

That’s why social use is an important part of the larger cannabis reform platform.

Industry Opportunities

Few, if any, sectors of the cannabis industry have as much potential as social cannabis use. Cannabis tourism will be huge in the future, it’s just one component of social use.

Imagine a social business model and apply cannabis to it. For example, many people enjoy playing bingo or video games. Now imagine a bingo hall or arcade that also allows marijuana consumption.

Social cannabis use has the potential to make many existing businesses better and lead to the creation of entirely new businesses.

Obviously there will be some restrictions for security reasons. Just as alcohol is not allowed to be combined with any and all activities, so is marijuana.

That being said, many social use business models are simple and fairly cheap to start off, which will lower the barriers for many to meaningfully enter the cannabis space, which is always a good thing.